Let’s face it. Bangladesh doesn’t get many tourists. Not yet at least.

But it does get thousands of expatriates, NGO workers, volunteers and diplomats every year. And all of these ‘tourists’ could be a part of your potential market.

So how do you get your product in front of that market?

Answer: Advertise in the right place.

Bangladesh: The Bradt Travel Guide
Most of you know I’ve been working very hard in creating a totally new guidebook for Bangladesh. For 2.5 years I have tried almost every travel experience your country has to offer, both good and bad, and earned the expertise that travellers want. I then spent six months writing a totally new guidebook for Bangladesh.

This August, we will release our new guide to the international market, and you need to be there if you want to reach new travellers to Bangladesh.

Bradt Travel Guides are very different from the competition. Our guides are known for their authorship and detail, something that is very attractive to the kind of person who would consider a visit to Bangladesh.

And even better: most of that market already knows there’s a new guidebook coming soon.

The power of social marketing
For a long time now, I have been working on a pre-book release website under the URL http://www.joybangla.info for the upcoming title of ‘Bangladesh: The Bradt Travel Guide.’

Under this website we have evolved a loyal following to the upcoming guide, which has earned over 30,000 individual views since early 2007, with over 100 individual views per day. Does your website have that much traffic?

We also have a loyal Facebook group with over 150 members (mainly used to promote upcoming Bangladesh trips), a building Youtube audience with travel videos, and a stunning collection of Flickr photographs which we would also like to use for a photography book entitled “Bangladesh: A Journey of Images” (PDF primer and dummy copies are available for interested publishers).

There are already thousands of potential readers out there, learning about our work, and our book, every day.

So do you want access to those readers?

Stand apart from the pack
In the international world, visibility is an important part of any business. It’s a competitive market out there, especially in one as small as Bangladesh. So you’ve got to stand head and shoulders above your competition.

Advertising in our new Bangladesh guidebook will help you achieve that, and at great value.

For as little as BDT10,000 you can be positioned in the new guidebook. For up to BDT1,10,000 your advertisement will be unmistakable.

Below are the advertising documents and information. Advertisements range from £100 to £1,156 (BDT 10,000 to BDT110,000), depending on size and colour.

Don’t know how to design an ad that is attractive to foreigners?

No problem.

For a minimal fee, I can help you create an advertisement that represents your unique product, or give you some ideas about how to do it.

Contact me for more information. The advertising submission deadline is April 24th, so you’d better act fast!

You can download the Advertising Info here (Word Doc, 352KB), and the Advance Book Information here (PDF, 1.5MB).

Best regards,
-Mikey Leung and Belinda Meggitt
Authors, “Bangladesh: The Bradt Travel Guide”